PhD Olga Voropai, adiunkt
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Kontakt
e-mail: olga.voropai(at)pwr.edu.pl
adres: p. 310 bud. B-1 ul. Smoluchowskiego 25 50-372 Wrocław
telefon: 71 320 42 41
[wizytówka]
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Stopnie i tytuły naukowe oraz zawodowe
- Specialist in Economics (2006), National university of Kyiv-Mohyla Academy, Ukraine
- PhD in Economics (Candidate of Sciences), National University of “Kyiv-Mohyla Academy”, PhD thesis “Consumer behavior as a part of company’s competitive strategy management”
- Associate Professor (docent), 2021, National University of “Kyiv-Mohyla Academy”
Doświadczenie zawodowe
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2023 - and still |
Project “SEEDplus: Strengthening Innovation Ecosystems”, project Horizon Europe, project manager, KAU |
2022 - and still |
Visiting lecturer, Wroclaw university of Science and Technology |
2022 - and still |
Project “Strengthening Innovative Pipline for Impactful Universities”, project EIT HEI, business mentor, grant office expert, KAU |
2021 - and still |
Project coordinator, researcher at Open Innovation Lab Kyiv Academic University of Ukrainian National Academy of Science |
2021 - and still |
Project, “Academ.City Science and Technology Park”, National Academy of Science of Ukraine, project coordinator, KAU |
2021-2022 |
Project “Science and technology Center KAU”, Ministry of regional development of Ukraine, business expert, trainer |
2009 - and still |
Associate professor, National University of Kyiv Mohyla Academy, Marketing and business management department |
2003-2009 |
Assistant lecturer, National University of Kyiv Mohyla Academy, Marketing and business management department |
2007-2015 |
Head of Sales and Purchasing Decor Service TM (Soft Service Holding) |
2005-2007 |
Product manager, Decor Service TM (Soft Service Holding) |
Zainteresowania naukowe
Marketing in education
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Innovation and technology commercialization process
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Dorobek naukowy
- Voropai O., Pichyk K., Chala N. (2022) Does Culture Influence Online Customer Engagement of University Stakeholders: Pandemic Perspective // SCIENTIFIC NOTES of NaUKMA. Economic sciences. 2022. Volume 7. Issue 1, C. 20-28
- Voropai O.K., Shatska V.M. The concept of conscious fashion as a trend towards ecological consumer behavior // Modern trends of scientific development. Proceedings of the II International Scientific and Practical Conference. Vancouver, Canada. 2022. pp. 48-49.
- Voropai O., Antoniuk O. (2021) Cooperation of science, business and society: technical and economic justification of the Academ.City project // Intellectual property issues in the field of technology transfer З89: collection. of science work IV All-Ukrainian science and practice conf.-sem. with problems economy intel own., May 21 2021, Kyiv: Scientific Research
- Institute of Intellectual Property of the National Academy of Sciences of Ukraine, 2021. – P. 25-30
- Voropai O. (2021) Effectiveness of management // Chapter 13 in Management: academic. manual / for general ed. K. V. Pichyk, V. V. Khrapkinoi; M50 National University "Kyiv-Mohyla Academy". – Kyiv: Kyiv-Mohyla Academy Publishing House, 2021. – 460 p.
- Pichyk, K., Chala, N., & Voropai, O. (2021). Segmentation and Analysis of Students' Churn Rate for University Educational Programs (ukr). Economic Bulletin of NTU "Kyiv Politechnical Institute", 18.
- Gumenna , O., Gumenna, A., & Voropai, O. (2020). Work-Life Balance: Higher Education Institutions Case Study (ukr). Scientific Paper NaUKMA, Economics, 5(1), 41-47. doi: 10.18523/2519-4739.20205.1.41-47
- Voropai, O., Pichik, K., & Chala, N. (2019). Increasing Competitiveness of Higher Education in Ukraine Through Value Co-Creation Strategy. Economics and Sociology, 12(4), 228-240. doi: 10.14254/2071-789X.2019/12-4/14
- Voropai, O. (2018). Customer Centric Marketing Strategy for Universities. Scientific Papers NaUKMA, Economics, 3(1), 28-32. doi:http://dx.doi.org/10.18523/2519-4739312018148782
- Voropai , O., Pichyk, K., & Chala, N. (2022). Digital Marketing Instruments for Universities in the Post-Pandemic Period (ukr). In V. Khrapkina, & K. Pichyk, Transforming Approaches to Management and Marketing in a Post- Pandemic Period. Kyiv: Interservis, 2022, 282 р.